Publishing Industry in China

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About this product

China has a long and complex history of relating to the outside world. With its recent entry into the World Trade Organization, China is now committed to comply with the principles and rules of the international trading system as the largest trading country to join the system. China's commitment offers new commercial opportunities for foreign companies, which in turn will transform the domestic economy. The common need throughout the process will be information, documentation, reporting, and education on all levels and in all parts of the huge country. Therefore, the publishing industry will play a critical part in providing the key information elements required by a country that is on fast forward.The Publishing Industry in China is a timely volume that covers all aspects of China's book, magazine, and online publishing industry. Ten contributing authors have been carefully selected to represent their sector of the publishing industry and to provide a critical analysis of both present conditions as well as trends for new developments in book and magazine publishing. Eleven chapters discuss the different market segments of trade, scientific, technical, professional, education, and

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