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The Penguin Dictionary Of Marketing
€17.05
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Prices last checked 5 Nov 2026, 05:23 UTC. Delivery and checkout conditions apply.
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Merlin Library
Out of stock · Checked 5 Nov 2026, 05:23 UTC
About this product
A dictionary of marketing offering sections of international terms. It covers various topics, from direct marketing to slogans, political marketing to corporate affairs. It is suitable for A-level and undergraduate students, and those with an interest in this discipline.