Not specified · Malta Lifestyle
Advertising: A Very Short Introduction
€12.60
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Prices last checked 4 Nov 2026, 18:53 UTC. Delivery and checkout conditions apply.
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Merlin Library
Out of stock · Checked 4 Nov 2026, 18:53 UTC
About this product
Advertising is riddled with myths and misunderstandings. It is believed to be both immensely powerful yet immensely wasteful, to increase economic prosperity and to be morally questionable. Neither its historic origins nor its modern operations are well understood. This Very Short Introduction will tell the truth about how advertising works.