The Human Brand: How We Relate To People, Products, And Companies

Not specified · Malta Lifestyle

The Human Brand: How We Relate To People, Products, And Companies

€30.77

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Prices last checked 5 Nov 2026, 05:29 UTC. Delivery and checkout conditions apply.

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Merlin Library

Out of stock · Checked 5 Nov 2026, 05:29 UTC

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About this product

Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way we hate our banks, love our smartphones, and think the cable company is out to get us.

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