Not specified · Malta Lifestyle
Made To Stick: Why Some Ideas Take Hold And Others Come Unstuck
€15.40
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Prices last checked 5 Nov 2026, 05:25 UTC. Delivery and checkout conditions apply.
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Merlin Library
Out of stock · Checked 5 Nov 2026, 05:25 UTC
About this product
Including case histories and anecdotes, this book shows, among other things, how one Australian scientist convinced the world he’d discovered the cause of stomach ulcers by drinking a glass filled with bacteria, and how a gifted sports reporter got people to watch a football match by showing them the outside of the stadium.