
Not specified · Malta Lifestyle
Business The Richard Branson Way: 10 Secrets Of The World’s Greatest Brand Builder
€16.30
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Prices last checked 5 Nov 2026, 05:20 UTC. Delivery and checkout conditions apply.
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Merlin Library
Out of stock · Checked 5 Nov 2026, 05:20 UTC
About this product
In many ways, Richard Branson and his company the Virgin Group are unique. In an era dominated by strategists, Branson is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Never before has a single brand been so successfully deployed across such a diverse range of goods and services.